Looking for photography inspiration for your Gamble Garden wedding? You’ve found it! I’m delighted to bring you a small selection of photos from Diana and Rodrigo’s beautiful wedding which took place in December 2020. But I want to give you more than pretty pictures in this blog post. I also want to share information that […]

If you’re looking for an LGBTQ+ friendly photographer in San Francisco and around the Bay Area, I would love to tell you a little about my approach to photographing LGBTQ+ weddings and engagements. I’m Zoe Larkin and I photograph weddings and engagements in Northern California with an emphasis on candid, natural moments. We favor an […]

Are your Pinterest impressions, engagement and reach going down right now? Starting in October to November 2020, my Pinterest analytics began to show a significant decrease in all of the metrics – impressions, engagement and link clicks. In order to try to fix this issue, we need to try to understand exactly what’s going on […]

My goal in this blog post is to try to convince you to consider blogging for your wedding photography business as a viable marketing strategy that can skyrocket your sales. When you devise and stick to a consistent blogging strategy, and provide more value than simply uploading a few pictures of all your recent weddings, […]

Stumped as to how to write the BEST pin descriptions for your Pinterest profile in 2021? In this quick blog post I’ll give you 16 tips that will ensure well-optimized pins that get you CLICKS! Whether you’re a small business owner or a blogger, whether you’re experienced or a complete Pinterest beginner, I have 16 […]

If you’re a small business owner and you’ve landed here, chances are you have already heard how effective Pinterest is for raising brand awareness and driving traffic to your website.  You’re at the beginning of your Pinterest marketing journey, and want to learn how to use this tool the best and most efficient way.  As […]

Easily claim your WordPress website with Pinterest without using ANY code – like I just did! Guys, I just claimed my website on Pinterest, and so wanted to share the EASY way! For those of us who aren’t super techy-savvy I thought I’d create this quick how-to. When you follow these steps, there’s no need […]

Hey friends! Phew, I’ve been blogging like crazy for a minute, and I thought it would be fun (and a good idea) to create one centralized resource page with all of my favorite FREE blog posts for couples who are planning their weddings. Organization, yay! I’ve been blogging about wedding planning and wedding photography for […]

I’m sharing with you 30 helpful, practical tips to help you with your local SEO journey as a photographer or other small business owner. And yes, this is all about doing your own SEO, believe me, it’s not impossible! Trying to find this kind of info online however can be overwhelming and rather daunting. Yeah, […]

In this personal opinion piece, I’m going to share whether I believe tipping is necessary for wedding photographers. The to-tip-or-not-to-tip debate is generally split about 70 / 30 according to articles I’ve found around the web. The majority say that tipping your wedding photographer is not required. Remaining voices say that yes, you should tip. […]