The Blog

Hey, awesome Bay Area togs!  Let me introduce myself if we haven’t already met. I’m Zoe and you’ve landed on my little business’ website! I’m looking for associate wedding photographers based in the San Francisco Bay Area.  An associate photographer is a professional photographer that shoots weddings instead of the business owner. Not to be […]

Are you new to Pinterest marketing? Looking for easy, free ways of scheduling your Pinterest pins so your boards gain maximum visibility? Woah, woah. Let’s back up a second. If you’re a Pinterest marketing beginner, you may not know why on earth you would need to schedule your pins. After all, Pinterest is a place […]

As a wedding photographer of color, I wanted to use my platform to explain a little about my work as a minority woman. I expanded the scope of this project to share a little more about my story, in the hopes that other BIPOC wedding photographers in the Bay Area may do the same. I’m […]

Wondering how to create a pin on Pinterest quickly, easily and for free? Creating beautiful pin graphics that convert is well within your grasp, even if you are brand new to Pinterest marketing. Creating your own Pinterest images doesn’t have to be complicated. Keep it simple and effective by following my steps in this tutorial. […]

Stumped as to how to write the BEST pin descriptions for your Pinterest profile in 2021? In this quick blog post I’ll give you 16 tips that will ensure well-optimized pins that get you CLICKS! Whether you’re a small business owner or a blogger, whether you’re experienced or a complete Pinterest beginner, I have 16 […]

If you’re a small business owner and you’ve landed here, chances are you have already heard how effective Pinterest is for raising brand awareness and driving traffic to your website.  You’re at the beginning of your Pinterest marketing journey, and want to learn how to use this tool the best and most efficient way.  As […]

Easily claim your WordPress website with Pinterest without using ANY code – like I just did! Guys, I just claimed my website on Pinterest, and so wanted to share the EASY way! For those of us who aren’t super techy-savvy I thought I’d create this quick how-to. When you follow these steps, there’s no need […]

Looking for ways to create shareable blog content as a small business owner that’s actually relevant to your local community? Shareable content does require a bit more thought and a focusing on exactly what makes something shareable before creating it.  You’ll need to focus on the exact audience you’re targeting, the tone you use, the […]

Today I’m getting personal about things I learned on my journey into learning about SEO specifically for my local service business as a wedding photographer. You see, when you’re a small local business owner, it’s easy to see content marketing and SEO as ‘just another one of those things’. I’ll get to it one day, […]

If you’re starting out doing SEO for your small business, you’ll learn about the need for a good keyword research tool. What does a keyword research tool do? Do you need one for your local business?  Keyword research tools give you information on what terms in your niche are being searched on Google. Some will […]